Magadh University
Christ University
Christ University
Bangalore University
TATA InfoTech
Sringeri Institute of Management
Banaras Hindu University
Date Of Publication: 30-Nov-2023
Name of Journal: International Journal of Business and Emerging Markets
Volume No/Issue No/Page No: 16/1/89 - 106
Date Of Publication: 14-Sep-2023
Name of Journal: Prabandhan : Indian Journal of Management
Volume No/Issue No/Page No: 16/9/43 - 60
Date Of Publication: 01-Feb-2023
Name of Journal: International Journal of Management and Sustainability
Volume No/Issue No/Page No: 12/1/ -
Date Of Publication: 20-Dec-2022
Name of Journal: Media Literacy and Academic Research
Volume No/Issue No/Page No: 5/2/ -
Date Of Publication: 05-Nov-2022
Name of Journal: Academic Journal of Interdisciplinary Studies
Volume No/Issue No/Page No: 11/6/313 - 323
Date Of Publication: 01-Jun-2022
Name of Journal: BHU Management Review
Volume No/Issue No/Page No: 10/1/22 - 37
Date Of Publication: 01-Jul-2019
Name of Journal: Indian Journal of Marketing
Volume No/Issue No/Page No: 49/7/ -
Date Of Publication: 30-Nov-2018
Name of Journal: International Journal of Management
Volume No/Issue No/Page No: 9/6/13 - 23
Date Of Publication: 01-Jun-2018
Name of Journal: Advances in Economics and Business Management(AEBM)
Volume No/Issue No/Page No: 5/4/ - 23236
Date Of Publication: 28-Feb-2017
Name of Journal: Archives of Business Research
Volume No/Issue No/Page No: // -
Date Of Publication: 22-Feb-2017
Name of Journal: International Journal of Management And Social Science Research Review (IJMSRR)
Volume No/Issue No/Page No: 2/4/18 - 21
Date Of Publication: 27-Jan-2017
Name of Journal: International Journal of Advanced Scientific Technologies in Engineering an d Management Science
Volume No/Issue No/Page No: 3/1/25 - 28
Date Of Publication: 01-Jul-2016
Name of Journal: Advances in Economics and Business Management
Volume No/Issue No/Page No: 3/6/ - 653657
Date Of Publication: 01-Dec-2015
Name of Journal: Universal Journal of Management
Volume No/Issue No/Page No: 3/12/524 - 531
Date Of Publication: 01-Jun-2015
Name of Journal: Advances in Economics and Business Management
Volume No/Issue No/Page No: 2/10/992 - 998
Date Of Publication: 01-May-2015
Name of Journal: European Journal of Business and Management
Volume No/Issue No/Page No: 7/10/225 - 231
Date Of Publication: 15-Aug-2014
Name of Journal: IUP publication
Volume No/Issue No/Page No: XIII/3/65 - 72
Date Of Publication: 01-Jul-2014
Name of Journal: Anukriti
Volume No/Issue No/Page No: 4/5/131 - 134
Date Of Publication: 01-Oct-2013
Name of Journal: International Journal of Business and Management Invention
Volume No/Issue No/Page No: 2/10/76 - 81
Date Of Publication: 07-Jul-2013
Name of Journal: International Juornal of Marketing and Technology
Volume No/Issue No/Page No: 3/7/182 - 192
Date Of Publication: 01-Jul-2013
Name of Journal: Researchers world- Journal of Arts, science and Commerce
Volume No/Issue No/Page No: 4/3(1)/34 - 44
Date Of Publication: 01-Jan-2013
Name of Journal: Zenith International Journal of Business Economics & Management Research
Volume No/Issue No/Page No: 3/1/34 - 43
Date Of Publication: 23-Nov-2012
Name of Journal: European Journal of Business and Management
Volume No/Issue No/Page No: 4/12/49 - 57
Type of the Program: Conference
Role: Presenter
Title: Exploring The influence of CSR on Competitive advantage & Societal Gains
Date: 2024-09-11
Organising Institution: Vivekananda College of Engineering Technology
Level: International
Type of the Program: Conference
Role: Presenter
Title: Text Mining Analysis of Consumer Durable Experience _ An Examination of Amazon Private Labels
Date: 2024-01-29
Organising Institution: Kristu Jayanti college
Level: International
Type of the Program: Conference
Role: Presenter
Title: Influence of an "Indian Aesthetics" VS "East Asian Aesthetics"
Date: 2024-01-10
Organising Institution: JIM
Level: International
Type of the Program: Conference
Role: Presenter
Title: Exploring co-creation regret post-purchase regret in e-commerce.: Implication on Brand Image
Date: 2023-10-05
Organising Institution: CHRIST Bannerghatta Road Campus, in Partnership with UNDIP University, Indonesia.
Level: International
Type of the Program: Conference
Role: Presenter
Title: online Customer Feedback: A Comprehensive Review
Date: 2023-10-05
Organising Institution: CHRIST Bannerghatta Road Campus, in Partnership with UNDIP University, Indonesia.
Level: International
Type of the Program: Conference
Role: Presenter
Title: Influence of Virtual Influencers on Purchasing Intention-Digitization Of Business and Entrepreneurship-Emotions, communication, and interactions in social media platforms"
Date: 2023-09-22
Organising Institution: REVA university Bangalore
Level: International
Type of the Program: Conference
Role: Presenter
Title: A study on the strategic role of Cost and Management Accountants in the ECL model of Indian Commercial Banks
Date: 2023-09-08
Organising Institution: IIM Jammu and Kashmir
Level: International
Type of the Program: Conference
Role: Presenter
Title: A roadmap to net zero era: An approach with Artificial Intelligence tool
Date: 2023-08-28
Organising Institution: Academy of Higher Learning
Level: National
Type of the Program: Conference
Role: Presenter
Title: Niche to Mass Marketing: Consumer Perceptions and Challenges Facing the Packaged Coconut Water Industry"
Date: 2023-06-02
Organising Institution: FORE School of Management
Level: International
Type of the Program: Conference
Role: Presenter
Title: Disruptive Strategies for supply chain Disruption
Date: 2023-02-24
Organising Institution: International School of Management Excellence
Level: International
Type of the Program: Conference
Role: Presenter
Title: Emerging Role of Blockchain on Healthcare Management in COVID-19 and Beyond
Date: 2023-02-03
Organising Institution: Swami Keshvanand Institute Of Technology, Management & Gramothan, Jaipur
Level: International
Type of the Program: Conference
Role: Presenter
Title: Consumers' Acceptance of Luxury Fashion Retailing Through E-Commerce in Indian Metro Cities
Date: 2023-01-09
Organising Institution: St Joseph's Institute of Management
Level: International
Type of the Program: Conference
Role: Presenter
Title: Using AI to Extract insights from Annual Corporate Reports
Date: 2022-12-15
Organising Institution: IIM Banaglore
Level: International
Type of the Program: Conference
Role: Presenter
Title: Critical Analysis of India's Internal Migration policy during COVID-19
Date: 2022-11-30
Organising Institution: DiST
Level: International
Type of the Program: Conference
Role: Presenter
Title: A Study On The Pros And Cons Of Implementation Of Carbon Tax Price In India
Date: 2022-09-16
Organising Institution: Indian Institute of Management Bodh Gaya
Level: International
Type of the Program: Conference
Role: Presenter
Title: Strengthening supply chain Management Through Technology
Date: 2022-09-14
Organising Institution: Department of management Rathinam college of Arts and Science
Level: International
Type of the Program: Conference
Role: Participant
Title:
Date: 2022-07-21
Organising Institution: Petra and christ university
Level: International
Type of the Program: Conference
Role: Presenter
Title: Changes in consumer behaviour brought on by the pandemic-a study on 360 degree change in lifestyle
Date: 2021-08-06
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: A literature review on determinants of online purchase intention
Date: 2021-08-06
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Rise Of Ott Platforms Concerning Customer Content Preference Pre And During Covid
Date: 2021-07-29
Organising Institution: online , FISAT Business School
Level: International
Type of the Program:
Role: Presenter
Title: Systematic Review of Online Review Helpfulness
Date: 2021-04-20
Organising Institution: Motilal Nehru National Institute of Technology,Allahabad
Level: International
Type of the Program: Conference
Role: Presenter
Title: Analyzing Online Customer Reviews: A Systematic Literature Review
Date: 2021-04-07
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Presenter
Title: Branding Amidst COVID 19
Date: 2020-08-27
Organising Institution: FISAT Business School
Level: International
Type of the Program: Conference
Role: Presenter
Title: "Pandemic and Financial Crises, its effect on Stock Markets "
Date: 2020-07-27
Organising Institution: FISAT Business School
Level: International
Type of the Program: Conference
Role: Participant
Title:
Date: 2020-07-21
Organising Institution: Garden city university
Level: International
Type of the Program: Conference
Role: Presenter
Title: Influence of Social media on the consumer behavior of Generation Z in relation to Consumer electronics
Date: 2019-12-13
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Online Brand Community :Conceptual Paper
Date: 2019-12-13
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Influence of Visual Indian Aesthetics on Consumer Perception
Date: 2019-12-13
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Moderator/Chair
Title:
Date: 2019-12-13
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Study on the impact of mobile app in online ticket reservation-South India
Date: 2019-12-11
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: The New Age of Celebrity Endorsements-Influencer Marketing
Date: 2019-12-11
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Social Media Marketing :Conceptual paper
Date: 2019-07-26
Organising Institution: IIM Indore
Level: International
Type of the Program: Conference
Role: Presenter
Title: Conceptualizing Brand Loyalty and Brand Equity
Date: 2019-01-03
Organising Institution: IMMS, Pune and AIMS international
Level: International
Type of the Program: Conference
Role: Co-presenter
Title:
Date: 2018-12-20
Organising Institution: Indian Institute of Sciences
Level: International
Type of the Program: Conference
Role: Presenter
Title: Social Media Marketing Research: An Introductory Paper
Date: 2018-12-18
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Influence of Co-Creation on Brand
Date: 2018-12-18
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Product Adaptaion in International Market
Date: 2018-05-26
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Product Adaptation In International Marketing :Hype , Hope or Necessity
Date: 2017-12-22
Organising Institution: Great Lakes Institute Of Management Chennai
Level: International
Type of the Program: Conference
Role: Presenter
Title: Consumer perception towards private label brand
Date: 2017-09-15
Organising Institution: IFIM
Level: International
Type of the Program: Conference
Role: Presenter
Title: Consumer preference towards private label brand with special reference to retail apparel
Date: 2017-07-27
Organising Institution: IIM Indore and NASMEI
Level: International
Type of the Program: Conference
Role: Presenter
Title: Co-creation New Method of Building Brand Loyalty & Innovation
Date: 2017-07-27
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: innovation and Brand Building through Co creation
Date: 2017-02-22
Organising Institution: Kristu Jyanthi College
Level: International
Type of the Program: Conference
Role: Presenter
Title: Customer Relationship Engagement and Brand Awareness Through Customer Coo creation
Date: 2017-02-16
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Scope of Online Tailoring in India
Date: 2016-12-22
Organising Institution: Great Lake Institute of Management
Level: International
Type of the Program: Conference
Role: Presenter
Title: Fraud Analytics: Fraud Detection of Tax Refund Using Advance Analytics in India
Date: 2016-12-19
Organising Institution: Indian Institue of Sciences(IISC)
Level: International
Type of the Program: Conference
Role: Presenter
Title: Shock Advertising and its Impact on the younger Generation
Date: 2016-07-03
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: A study on customer preference & the scope of online Tailoring
Date: 2016-02-12
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Presenter
Title: Study on the Impact of Product Placement
Date: 2016-02-12
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Presenter
Title: A study on cult branding with reference to Royal Enfield
Date: 2015-12-26
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Influence of Technology on online shopping behaviour and brand loyalty
Date: 2015-06-27
Organising Institution: Christ University
Level: International
Type of the Program: Symposium
Role: Participant
Title:
Date: 2015-04-24
Organising Institution: Oxford College of Engineering
Level: International
Type of the Program: Conference
Role: Presenter
Title: Effect of Neuromarketing on Advertising
Date: 2015-01-02
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Negative connotation used to portray women in advertisement across industries
Date: 2014-12-11
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Participant
Title:
Date: 2014-09-08
Organising Institution: IIMB
Level: International
Type of the Program: Conference
Role: Presenter
Title: A working paper on the study of consumer value perceptions of using the Internet vis a vis the brick and mortar distribution model
Date: 2013-12-12
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Presenter
Title: A study of Broekhuizen and Jager Model to address consumer value perceptions
Date: 2013-11-22
Organising Institution: PES Institute of Technology
Level: International
Type of the Program: Conference
Role: Presenter
Title: A Study on the impact of print advertisement on the youth population
Date: 2013-02-25
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Impact Of Print Ads on The Youth
Date: 2013-01-28
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Presenter
Title: The Role Of Mega Sports Events and Consumer Perception Towards Ambush Marketing
Date: 2013-01-28
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Presenter
Title: A Study on the Customer Preference between Private labels and National Brand
Date: 2012-12-14
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Presenter
Title: Children Influence On Family Purchase Decision for High,low and child centric Products
Date: 2012-11-22
Organising Institution: PES institute of Technology ,Bangalore
Level: International
Type of the Program: Conference
Role: Presenter
Title: A Study On Children Influence On Family Purchase Decision
Date: 2012-11-22
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: The Influence of eWOM on high value product purchase Decision
Date: 2012-03-09
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Presenter
Title: The Impact of Television Advertisement on Children
Date: 2012-02-21
Organising Institution: Christ University
Level: National
Type of the Program: Conference
Role: Presenter
Title: Internal Client
Date: 2011-03-07
Organising Institution: Christ University
Level: National
Name of the Program:
Date: 2024-09-27 00:00:00
Name of the Institutions: CMR University
Name of the Program:
Date: 2024-03-22 00:00:00
Name of the Institutions:
Name of the Program: 5th I-come international conference
Date: 2022-07-21 00:00:00
Name of the Institutions: Petra and Christ University
Name of the Program: Online
Date: 2021-07-29 00:00:00
Name of the Institutions: FISAT Business School
Name of the Program: Webinar on Marketing Strategy for Corporate Post COVID 19
Date: 2020-06-29 00:00:00
Name of the Institutions: CMS Institute of Management
Name of the Program: Webinar on Social Media Marketing
Date: 2020-06-14 00:00:00
Name of the Institutions: sunshine institute of management and technology
Name of the Program: AIMS international Conferance of Management
Date: 2015-01-05 00:00:00
Name of the Institutions: IIMK
Name of the Program: International Conference on Business Management & Information Systems
Date: 2012-11-22 00:00:00
Name of the Institutions: Singapore institute of Management
Name of Student: CHANDRU M C
Institutions: Christ University
Month & Year: August 2024
Name of Student: KAVITA RAWAT
Institutions: Christ University
Month & Year: December 2023
Name of Student: POORNIMA NAIR
Institutions: Christ University
Month & Year: June 2022
Investigator(s) : Sunita Kumar
Sponsors:
Name of the Workshop/FDP/Training Programme: Qualitative Research Method in Management
Name of the Organiser: CMS Business School
Level: International
Role: Participant
Date: 2024-05-13 00:00:00
Name of the Workshop/FDP/Training Programme: Fdp on Advanced research Methodologies:Qualitative and quantitaive approaches
Name of the Organiser: Amity university
Level: International
Role: Participant
Date: 2024-01-04 00:00:00
Name of the Workshop/FDP/Training Programme: five day FDP "Structural Equation and Modelling through SPSS
Name of the Organiser: Jain University
Level: International
Role: Participant
Date: 2020-12-14 00:00:00
Name of the Workshop/FDP/Training Programme: Emerging Application of SEM in Contemporary Research
Name of the Organiser: CMS School of Business (Jain University)
Level: National
Role: Participant
Date: 2020-12-14 00:00:00
Name of the Workshop/FDP/Training Programme: one week faculty Development on Data Analytical Tools
Name of the Organiser: Jain University
Level: National
Role: Participant
Date: 2020-05-27 00:00:00
Name of the Workshop/FDP/Training Programme: Excel Skills for Business Essentials
Name of the Organiser: Macuquarie University
Level: International
Role: Participant
Date: 2020-05-07 00:00:00
Name of the Workshop/FDP/Training Programme: Brand Management: Aligning Business, Brand and Behaviour
Name of the Organiser: by University of London & London Business School Coursera
Level: International
Role: Participant
Date: 2020-05-01 00:00:00
Name of the Workshop/FDP/Training Programme: Brand Identity and Strategy
Name of the Organiser: by IE Business School Coursera
Level: International
Role: Participant
Date: 2020-05-01 00:00:00
Name of the Workshop/FDP/Training Programme: QIP(FRONTIER AREAS IN THE SUBJECT AND CURRICULUM UPDATION)
Name of the Organiser: Christ university School of Business Studies and Social Sciences
Level:
Role: Organiser & Participant
Date: 2018-05-21 00:00:00
Name of the Workshop/FDP/Training Programme: Case Based Teaching, Writing And Publication
Name of the Organiser: Christ university
Level: Institutional
Role: Participant
Date: 2017-10-11 00:00:00
Name of the Workshop/FDP/Training Programme: APA workshop
Name of the Organiser: Christ university
Level: Institutional
Role: Participant
Date: 2016-08-29 00:00:00
Name of the Workshop/FDP/Training Programme: Multivariate Analysis Using SPSS & AMOS
Name of the Organiser: Department of Management Studies, Kongu Engineering College
Level: International
Role: Participant
Date: 2016-08-05 00:00:00
Name of the Workshop/FDP/Training Programme: Design Thinking and Innovation
Name of the Organiser: Titan Company
Level: National
Role: Participant
Date: 2016-06-11 00:00:00
Name of the Workshop/FDP/Training Programme: FDP
Name of the Organiser: Academic Staff College
Level:
Role: Organiser & Participant
Date: 2016-05-23 00:00:00
Name of the Workshop/FDP/Training Programme: The art of case writing and teaching in the field of management
Name of the Organiser: BMS College of Enginering
Level: Regional
Role: Participant
Date: 2015-08-20 00:00:00
Name of the Workshop/FDP/Training Programme: Out of the box thinking
Name of the Organiser: CMS Business School
Level: Regional
Role: Participant
Date: 2015-04-25 00:00:00
Name of the Workshop/FDP/Training Programme: Marketing is dead !Long live Markeing
Name of the Organiser: Jain University
Level: National
Role: Participant
Date: 2015-01-21 00:00:00
Name of the Workshop/FDP/Training Programme: Reflection and Foresight
Name of the Organiser: Academic Staff College
Level:
Role: Organiser & Participant
Date: 2014-10-25 00:00:00
Name of the Workshop/FDP/Training Programme: Faculty Development Programme
Name of the Organiser: Deanery of Commerce and Management
Level: Institutional
Role: Participant
Date: 2013-10-01 00:00:00
Name of the Workshop/FDP/Training Programme: SAP 01
Name of the Organiser: SAP
Level: Institutional
Role: Participant
Date: 2013-08-05 00:00:00
Name of the Workshop/FDP/Training Programme: Leadership Simulation Workshop
Name of the Organiser: enParagigm knowledge Solution
Level: Regional
Role: Participant
Date: 2013-03-18 00:00:00
Name of the Workshop/FDP/Training Programme: Orientaion program on "Perspectives and Practices in Higher Education"
Name of the Organiser: CU - Academic staff college
Level: Institutional
Role: Participant
Date: 2012-10-09 00:00:00
Name of the Workshop/FDP/Training Programme: Perspectives and Practices in Higher Education
Name of the Organiser: Academic Staff College
Level: Institutional
Role: Participant
Date: 2012-10-09 00:00:00
Name of the Workshop/FDP/Training Programme: Business Research Techniques
Name of the Organiser: Christ university
Level: Institutional
Role: Participant
Date: 2012-03-19 00:00:00
Name of the Awards/Achievements/Others: Best paper award
Description:
Organisation: Swami Keshvanand Institute Of Technology, Management & Gramothan, Jaipur
Month/Year: 03 February 2023
Name of the Awards/Achievements/Others: Marketing in a Digital World
Description: Online Coursera course in Marketing in a Digital World
Organisation: University of Illinois at Urbana-Champaign
Month/Year: 15 August 2016
Name of the Awards/Achievements/Others: Advertising and Society
Description: online 7 week certificate in Advertising and Society from Duke university
Organisation: Duke University
Month/Year: 07 April 2015
Name of the Awards/Achievements/Others: COURSERA ONLINE COURSE FROM DUKE UNIVERSITY
Description: online course On Advertising and society from duke university
Organisation: Duke University
Month/Year: 06 January 2015
Name of the Awards/Achievements/Others: Coursera Online course in Introduction to Consumer Neuroscience & Neuromarketing from Copenhagen Business School
Description: Coursera Online 6 week course in "An Introduction to Consumer Neuroscience & Neuromarketing" from Copenhagen Business School
Organisation: Copenhagen Business School
Month/Year: 04 February 2015
Name of the Awards/Achievements/Others: Marketing certificate course form Coursera
Description: 12 week online non credit course (Signature Track)
Organisation: Penn University of Pennsylvania
Month/Year: 14 January 2014
Name of the Awards/Achievements/Others: The University of Edinburgh ,USA Certificate Critical Thinking in Global challenges
Description: Five week online Certificate course in Critical Thinking in Global challenges
Organisation: The University of Edinburgh
Month/Year: 28 February 2014
Name of the Awards/Achievements/Others: COURSERA ONLINE COURSE UNIVERSITY OF VIRGINIA
Description: Online 8 weeks course
Organisation: UNIVERSITY OF VIRGINIA
Month/Year: 07 August 2014
Name of the Awards/Achievements/Others: MT. SAN JACINTO COLLEGE'S ONLINE OFFERING OF Crafting an Effective Writer: Tools of the Trade (Fundamental English Writing
Description: MT. SAN JACINTO COLLEGE'S ONLINE OFFERING OF online basic writing course
Organisation: MT. SAN JACINTO COLLEGE'S
Month/Year: 11 August 2014
Name of the Awards/Achievements/Others: COURSERA ONLINE COURSE UNIVERSITY OF VIRGINIA
Description: Online 8 weeks course in Foundations of Business Strategy
Organisation: UNIVERSITY OF VIRGINIA
Month/Year: 07 August 2014
Name of the Awards/Achievements/Others: Spss Basic Facilitators Certification
Description: Spss Basic Facilitators Certification
Organisation: Christ University
Month/Year: 01 March 2014
Name of the Awards/Achievements/Others: Spss Basic Facilitators Certification
Description: Spss Basic Facilitators Certification
Organisation: Christ University
Month/Year: 01 October 2013
Title: A study on Brand strategies with special reference to Retail Marketing:The Indian Scenario
Guide Name: Dr Bikrama singh
Institution: Magadh University
Month/Year: Feb 2016
Title: Children Influence on Family Purchase Decision
Guide Name: Dr. Jeevananda
Institution: Christ University
Month/Year: March 2012
Address
Dharmaram College Post, Hosur Road, Bengaluru – 560029, Karnataka, India
Telephone
+91 804012 9100 / 9600
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