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Dr. SHARANYA M

Speciliazation: Marketing
Qualifications: MCom, PhD
Campus: BANGALORE BANNERGHATTA ROAD CAMPUS

Dr. Sharanya M is an Assistant Professor in the School of Business and Management. She has 10 years of experience in academia. Dr. Sharanya holds a Bachelor?s and Master?s degree in Commerce from Christ University. She earned her Ph.D. from Annamalai University, Tamil Nadu. Her thesis focused on the role of digital marketing in consumer psychology and FMCG purchasing decisions. Her expertise spans marketing and banking, where she has authored textbooks and taught extensively. Dr. Sharanya has published numerous research papers in UGC and Scopus-indexed journals in marketing and finance. She actively participates in national and international seminars and conferences, staying engaged with academic developments. Dr. Sharanya is also a freelance soft skills trainer, conducting workshops for undergraduate students across various colleges.

Educational Details

  • PhD 2022

    PhD

    Annamalai University

  • PG 2014

    MCom

    CHRIST University

  • Degree 2011

    BCom

    CHRIST University

  • 2024

    Date Of Publication: 21-Jun-2024

    Name of Journal: E3S Web of Conferences 540, 020 (2024)

    Volume No/Issue No/Page No: 540//1 - 9

  • 2024

    Type of the Program: Conference

    Role: Keynote Speaker

    Title: Technology Adaptation And Sustainable Development Goals

    Date: 2024-09-18

    Organising Institution: ARULMUGI PALANIANDAVAR ARTS COLLEGE FOR WOMEN, TAMILNADU

    Level: International

  • 2023

    Type of the Program: Conference

    Role: Participant

    Title:

    Date: 2023-10-31

    Organising Institution: National Institute of Securities market

    Level: Institutional

    Type of the Program: Seminar

    Role: Participant

    Title:

    Date: 2023-08-05

    Organising Institution: St Joseph's College of Commerce

    Level: Regional

    Type of the Program: Seminar

    Role: Participant

    Title:

    Date: 2023-03-10

    Organising Institution: Mount Carmel College, Autonomous

    Level: National

  • 2022

    Type of the Program: Conference

    Role: Participant

    Title:

    Date: 2022-10-10

    Organising Institution: Jain University, Bangalore

    Level: International

  • 2024

    Name of the Program: Dr Sharanya M

    Date: 2024-09-20 00:00:00

    Name of the Institutions: Christ University

  • 2024

    Name of the Awards/Achievements/Others: Internal judge for Sustainable fest

    Description: I was one of the internal judges for the fest NIRVAAH'24, A sustainable fest held at BGR campus from 4th to 6th September 2024

    Organisation: Christ University

    Month/Year: 04 September 2024

  • 2024

    Title of Invention: EXPLORING THE ROLE OF MACHINE LEARNING IN HUMAN ADDICTIVE BEHAVIOR PREDICTION AMONG COLLEGE STUDENTS IN INDIA

    Inventor(s): SHARANYA M,DR. MAMTA SHARMA,DR. PREMENDRA J. BANSOD,DR. PARUL SAXENA,DR. VINAY SAXENA,DR. G.PRABHAKARAN,DR. SANJAY BANDI,M. BHARATHI,DR. H ANWER BASHA,DR. S K MYDHILI,DR. ARUN K K,G VENKATA KISHORE

    Filing Date: 15-Jan-2024