Dr. J. Joshua Selvakumar is an Associate Professor of Marketing at the School of Business and Management, Christ University, Bangalore. He holds a Doctorate from Anna University, Chennai. Dr. Joshua has both national and international sales experience with companies like Mahindra & Mahindra, TTK Healthcare, and Excel International in Qatar. He has over 19 years of teaching experience in top business schools, including PSG Institute of Management. He also served as the Centre Head for PSG Institutions' advertising and communication division. Dr. Joshua is a member of the Governing Body of Coimbatore Productivity Council. He has published more than 50 works and authored a book titled ?Dimensions of Integrated Marketing Communications? with Lambert Publishing, Germany. His interests include Integrated Marketing Communication and Sales Management. Dr. Joshua has visited numerous international universities and collaborated with institutions in Malaysia and Singapore. He has served as adjunct faculty at the University of Toledo, Ohio, USA.
Anna University
Madurai Kamaraj University
Madurai Kamaraj University
Date Of Publication: 19-Sep-2024
Name of Journal: European Economic Letters
Volume No/Issue No/Page No: 14/3/1480 - 1489
Date Of Publication: 26-Jul-2024
Name of Journal: MS RAMAIAH MANAGEMENT REVIEW
Volume No/Issue No/Page No: 15/1/49 - 65
Date Of Publication: 21-Jun-2024
Name of Journal: Journal of Informatics Education and Research
Volume No/Issue No/Page No: 4/2/2263 - 2280
Date Of Publication: 18-Jun-2024
Name of Journal: Journal of Project Management
Volume No/Issue No/Page No: 9/3/269 - 276
Date Of Publication: 20-Dec-2022
Name of Journal: MS RAMAIAH MANAGEMENT REVIEW
Volume No/Issue No/Page No: 13/ 2/1 - 13
Date Of Publication: 09-Dec-2022
Name of Journal: Revista Argentina de Clínica Psicológica
Volume No/Issue No/Page No: 31/1/11 - 23
Date Of Publication: 31-Jul-2021
Name of Journal: Turkish Journal of Computer and Mathematics Education
Volume No/Issue No/Page No: 12/14/4939 - 4954
Date Of Publication: 15-Mar-2021
Name of Journal: Review Of International Geographical Education
Volume No/Issue No/Page No: 11/7/3678 - 3687
Date Of Publication: 12-Dec-2020
Name of Journal: IndustriaTextila
Volume No/Issue No/Page No: 71/6/519 - 529
Date Of Publication: 11-Apr-2020
Name of Journal: Journal of Xidian University
Volume No/Issue No/Page No: 14/4/ -
Date Of Publication: 10-Apr-2020
Name of Journal: ADALYA JOURNAL
Volume No/Issue No/Page No: /1301-2746/71 - 83
Date Of Publication: 10-Jun-2019
Name of Journal: Global Management Review
Volume No/Issue No/Page No: 13/1/1 - 16
Date Of Publication: 11-Apr-2018
Name of Journal: Global Journal of Management and Business Research: E Marketing
Volume No/Issue No/Page No: 18/3/ -
Date Of Publication: 07-Mar-2018
Name of Journal: RESEARCH REVIEW International Journal of Multidisciplinary
Volume No/Issue No/Page No: //16 - 21
Date Of Publication: 14-Nov-2017
Name of Journal: South Asian Journal of Marketing and Management Research
Volume No/Issue No/Page No: // -
Date Of Publication: 12-Sep-2017
Name of Journal: Asia Pacific Journal of Research
Volume No/Issue No/Page No: //24 - 30
Date Of Publication: 20-Aug-2015
Name of Journal: Purushartha ? A Journal of Management, Ethics and Spirituality
Volume No/Issue No/Page No: 8/1/1 - 12
Date Of Publication: 18-Apr-2013
Name of Journal: East Asian Journal of Business Economics
Volume No/Issue No/Page No: 1/2/29 - 41
Date Of Publication: 05-Mar-2013
Name of Journal: International Journal of Economics, Business and Finance
Volume No/Issue No/Page No: 1/2/26 - 34
Date Of Publication: 10-Nov-2012
Name of Journal: African Journal of Business Management
Volume No/Issue No/Page No: 6/44/10967 - 10973
Type of the Program: Conference
Role: Presenter
Title: Investigating the Relationship among Demographic Profiles and Customer Engagement Cluster Groups on Mobile E Commerce Applications
Date: 2024-08-07
Organising Institution: EuroMid Academy of Business and Technology, Turkey
Level: International
Type of the Program: Conference
Role: Presenter
Title: A conceptual study on the role of Hyper personalization in the creation of Micro- moments and Sustainable Growth
Date: 2023-10-05
Organising Institution: Christ University
Level: International
Type of the Program: Conference
Role: Presenter
Title: Study on the impact of Managerial Entrenchment and Corporate Governance of firm performance and Capital structure
Date: 2023-06-27
Organising Institution: Ramaiah Institute of Management
Level: International
Type of the Program: Conference
Role: Presenter
Title: Enablers and Outcomes of Supply Chain Collaboration for Sustainable Growth in the Garment Manufacturing Sector
Date: 2021-11-18
Organising Institution: GOA Institute of Management
Level: National
Name of Student: Arthi T S
Institutions: Anna University Chennai
Month & Year: September 2023
Name of Student: Suganya G
Institutions: Anna University, Chennai
Month & Year: July 2022
Name of Student: Chandrasekaran V
Institutions: ANNAMALAI UNIVERSITY
Month & Year: July 2021
Name of Student: Sathya Priya M
Institutions: Anna University, Chennai
Month & Year: December 2020
Name of Student: Chandrasekaran S
Institutions: Anna University, Chennai
Month & Year: December 2019
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