Dr. T. Dheepa is an Associate Professor at the School of Business and Management. She brings over two decades of academic experience across multiple institutions. Dr. Dheepa holds a Master's in Marketing and Systems and a Ph.D. in Management from Mother Teresa University. She is also qualified by UGC-NET. Her research includes leadership roles in projects funded by UGC, AIMS, and the Malcolm Elizabeth Trust. She has also contributed to state-level human development initiatives. In addition to teaching, she has a strong record of consultancy work and leads management development programs. Dr. Dheepa is a prolific researcher with contributions in management and marketing conferences and journals. She co-authored the book "Business Research Methods" and has organized several national and international conferences funded by ICWA and NCW. Her research interests focus on Customer-Centric Marketing, Emerging Technologies in Marketing, the Future of Marketing Automation, and Ethical Implications of Marketing Technologies.
Mother Teresa Women's University
Alagappa University
Avinashilingam Deemed University
Avinashilingam Deemed University
Type of the Program: Conference
Role: Presenter
Title: The Intersection of Artificial Intelligence and Consultancy Services: Assessing Adoption, Ethical Implications, and Overcoming Challenges
Date: 2024-04-12
Organising Institution: Sathyabama Institute of Science and Technology
Level: International
Type of the Program: Conference
Role: Presenter
Title: Examining Consumer Attitude and Behaviour towards Sustainable Financial Products: An Empirical Study
Date: 2024-03-21
Organising Institution: M.S Ramaiah Institute of Technology
Level: National
Name of the Program: FDP on Building Research Competency
Date: 2024-02-26 00:00:00
Name of the Institutions: Ramaiah Institute of Technology
Name of the Program: Workshop
Date: 2023-12-26 00:00:00
Name of the Institutions: Kongu Engineering College
Name of the Program: Guest Lecture
Date: 2023-09-30 00:00:00
Name of the Institutions: Kongu Engineering College
Name of the Workshop/FDP/Training Programme: FDP on Statistical Modelling, Data Mining and Machine Learning for Management Research
Name of the Organiser: ABV-INDIAN INSTITUTE OF INFORMATION TECHNOLOGY AND MANAGEMENT GWALIOR
Level: National
Role: Participant
Date: 2024-08-02 00:00:00
Name of the Workshop/FDP/Training Programme: Virtual Professional Development Programme
Name of the Organiser: Sri Kanyaka Parameswari Arts & Scienc College For Women
Level: National
Role: Participant
Date: 2024-04-23 00:00:00
Name of the Workshop/FDP/Training Programme: Workshop on Research Methodologies Based on SPSS, Python, JAMOVI, R and COMSOL
Name of the Organiser: VIT Chennai
Level: National
Role: Participant
Date: 2024-04-10 00:00:00
Name of the Workshop/FDP/Training Programme: NEP 2020 Orientation and Sensitization Programme
Name of the Organiser: UGC
Level:
Role: Participant
Date: 2024-03-18 00:00:00
Name of the Workshop/FDP/Training Programme: Hands on Training on R
Name of the Organiser: Government Arts College, Coimbatore
Level: National
Role: Participant
Date: 2024-02-28 00:00:00
Name of the Workshop/FDP/Training Programme: FDP
Name of the Organiser: University of Hyderabad
Level: National
Role: Participant
Date: 2024-02-16 00:00:00
Name of the Workshop/FDP/Training Programme: National Level FDP
Name of the Organiser: Kristu Jayanthi College
Level: National
Role: Participant
Date: 2024-02-12 00:00:00
Name of the Workshop/FDP/Training Programme: FDP
Name of the Organiser: Kristu Jayanthi College
Level: National
Role: Participant
Date: 2023-11-02 00:00:00
Name of the Workshop/FDP/Training Programme: International FDP
Name of the Organiser: Ramaiah Institute of Technology
Level: International
Role: Participant
Date: 2023-10-09 00:00:00
Name of the Workshop/FDP/Training Programme: Orientation Programm
Name of the Organiser: Staff Development College
Level: Institutional
Role: Participant
Date: 2023-09-19 00:00:00
Name of the Workshop/FDP/Training Programme: Induction
Name of the Organiser: Staff Development College
Level: Institutional
Role: Participant
Date: 2023-09-08 00:00:00
Name of the Awards/Achievements/Others: Best Paper
Description: Best Paper Under Science Category - National Conference on Sustainable Development in Society, Economy and Science
Organisation: St.John's College of Humanities and Science, Maharashtra
Month/Year: 04 May 2024
Name of the Awards/Achievements/Others: Domain Expert
Description: Domain expert for the 3d Doctoral committee meeting and pre-comprehensive viva-voce
Organisation: Ramaiah Institute of Technology
Month/Year: 28 November 2023
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